Prestige Beverage Group's 2XO brand partnered with the Sugarhill Gang on 'Rapper's Delight', a bourbon inspired by the 1979 hit. The $80/750ml blend combines a high-rye mashbill double-barreled 9–12 months in #3/#4 char with a moderate-rye mashbill, made by Dixon Dedman as the launch of the Collectibles Series.

A genuine creator-collab bourbon with real liquid craft — not just a name license — extending bourbon's reach into music-culture collectibles where premium whiskey increasingly trades.

Tagged Culture for building a bourbon around hip-hop history — a Sugarhill Gang collaboration that makes music collectibles the product's core identity.